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how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

Hi All,

 

Please tell me how to set destination url's in display campaign, i am using this campaign on keywords base. is it possible to set destination url for each keywords in display campaign. ? it is showing enble custom bidding option for setting destination url's then how to enable custom bidding option for keywords.

 

pleae reply as soon as possible.

 

Thanks
Shyam sunder Sharma

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Marked as Best Answer.
Solution
Accepted by topic author shyamsudnerseo
September 2015

Re: how to set destination url in display campaign for keywords ?

Participant ✭ ✭ ✭
# 4
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Hi Shyam Sunder Sharma,

Rakesh is absolutely right.For further calcification i am trying to describe the process with some screen shot.

 

1.You need select the Display Campaign.Then go to "Display Network" and select "Display Keyword"

 

2.Now from the bidding drop down menu select "Enable Custom Bidding" 

 

p1.jpeg

 

 

3.Now go to the "dest. URL" Column to edit the url for each of your keywords.

p2.jpeg

 

 

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Re: how to set destination url in display campaign for keywords ?

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi Shyam,

 

 

Welcome to the AdWords CommunitySmiley Happy

 

Yes, you can use the keyword level destination URL, if you enable the Custom bid at keyword level. Destination url at keyword level is only applicable, if you are bidding at keyword levels.

 

#1

So first set the custom bid at the keyword level:-

 

Go to the particular Ad Group, where you want to enable the custom bid>>Then click on the "Display Network" tab >> Then Click on Display keywords>> then click on drop down of "Use default bid" and select the "Enable custom bid". And now your keywords will use the Custom bid.

 

#2 

Now you add the keyword level destination URL:-

 

Select the keywords>>Go to "Edit" tab>>"Change Destination URL" then you can put the destination URL and save it.

 

#3

You can also add the keyword level destination url with adwords Editor.

 

https://support.google.com/adwords/editor/?hl=en#topic=3290839

 

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆
Dear Rakesh

Thanks for quick reply, but i am not able to find drop down menu for "Use default bid" and select the "Enable custom bid".

i am finding only automate option. i think i have made any mistake..please help

Thanks
Shyam Sunder Sharma


Marked as Best Answer.
Solution
Accepted by topic author shyamsudnerseo
September 2015

Re: how to set destination url in display campaign for keywords ?

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭

Hi Shyam Sunder Sharma,

Rakesh is absolutely right.For further calcification i am trying to describe the process with some screen shot.

 

1.You need select the Display Campaign.Then go to "Display Network" and select "Display Keyword"

 

2.Now from the bidding drop down menu select "Enable Custom Bidding" 

 

p1.jpeg

 

 

3.Now go to the "dest. URL" Column to edit the url for each of your keywords.

p2.jpeg

 

 

Re: how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 5
Follower ✭ ☆ ☆
hi shuva,

thanks for answer. i am agree to your reply.

there is any specific requirement for "enable custom bidding" ?

I have mentioned my campaign setting

Campaign Settings is -
1) Genral -
a) Campaign name - xyz
b) Type -Display Network only - All features


2) Desktops and laptops, mobile devices, and tablets
a) Devices - All

3) Locations -
a) Targeted locations: xyz

4) Location options (advanced)
a) Languages - English; French; German; Japanese; Spanish

5) Bidding and budget
a) Bid strategy - Focus on impressions, manual maximum CPM bidding
b) Change ad group bids » Budget Rs. xyz/day

please give me reply

Re: how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 6
Follower ✭ ☆ ☆

Thanks Dear Rakesh & Shuva

 

i have find my answer. i have made mistake, i was using this campaign on CPM, i have changed my campaign setting now CPM to CPC, then i have found option for "ENABLE CUSTOM BIDS".

 

 

Thank you very much both of you.

Re: how to set destination url in display campaign for keywords ?

Top Contributor
# 7
Top Contributor
Hi Shyam,

It seems that you are using CPM bidding in your display campaigns ( From Point 5 a)
Thus "Enable Custom bid" feature is not available in CPM bidding campaigns.

This is why you are not able to use. In order to use this, you first choose CPC in Bid Strategy of campaigns setting.

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 8
Follower ✭ ☆ ☆
Dear Rakesh,

now i have got my answer..i have changed my bidding CPM to CPC then i get this option.

thanks you Dear Rakesh, i have sent you message on facebook, so please add me in your friend list..

Thanks
Shyam Sunder Sharma

Re: how to set destination url in display campaign for keywords ?

Top Contributor
# 9
Top Contributor
You are welcome Shyam Smiley Happy

Please feel free to post your query on CommunitySmiley Happy
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: how to set destination url in display campaign for keywords ?

Follower ✭ ☆ ☆
# 10
Follower ✭ ☆ ☆
ok Dear Rakesh,

i will do.