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help me solve: ads headline

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi everyone,

 

in the headline of ads is using "buy (keyword:books)". if the user search for "flower books", and the query expanded to board-matched keyword in the account "gardening books".

 

What would it display in my ads headline?

 

 

Thanks a lot!

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Yi H
September 2015

Re: help me solve: ads headline

Top Contributor
# 2
Top Contributor
Hi,

The syntax that you add in title is called DKI. In this case the keywords of your campaigns appear in the title (where DKI syntax used).

So when a user search the term "flower book" and it triggers the ads from your account "gardening book". Then title you would be "buy gardening book".

Please follow the below link for more info:-https://support.google.com/adwords/answer/74992?hl=en
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Yi H
September 2015

Re: help me solve: ads headline

Top Contributor
# 2
Top Contributor
Hi,

The syntax that you add in title is called DKI. In this case the keywords of your campaigns appear in the title (where DKI syntax used).

So when a user search the term "flower book" and it triggers the ads from your account "gardening book". Then title you would be "buy gardening book".

Please follow the below link for more info:-https://support.google.com/adwords/answer/74992?hl=en
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’