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engagement ads campaign

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# 1
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hi,

 

Please, could you tell me since how long the engagement ads display campaign is available for ?

Does that mean that i 'am unable to create rich media creatives from a standard display campaign one  (so have to create seperate campaign) ?

 

Tks a lot..

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Accepted by topic author garguier s
September 2015

Re: engagement ads campaign

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# 2
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Hello Garguier , Welcome to the Community,

 

The Engagement Ads are in beta since August 2013 and are described here : link

The beta stage does not allow all users to test a feature, so I think you can wait until it is rolled out globally.

 

Since they use a new form of bidding CPE , I think a new Campaign should be a better choice than a new ad group : 

 

"Engagement Ads are tuned to user engagement, not clicks, and are available on a cost-per-engagement (CPE) basis. This allows advertisers to bid and pay only for user engagement, bringing accountability and efficiency to a scalable display campaign."

Re: engagement ads campaign

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# 3
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Tks a lot Adrian B
Marked as Best Answer.
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Accepted by Kim_Clink (Top Contributor)
September 2015

Re: engagement ads campaign

Top Contributor
# 4
Top Contributor

Hi Garguier,

 

I would double check your available campaign types.  It looks to me like these campaigns/ads have rolled out to a number of users now.

 

You can read more here:  https://support.google.com/adwords/answer/3265312

 

It should look something like this:

 

engagementadscampaigns.jpg

 

-Tommy

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
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