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can control for how many times Impressions for placements?.

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# 1
Visitor ✭ ✭ ✭

can control for how many times Impressions for placements?

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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: can control for how many times Impressions for placements?.

Top Contributor
# 4
Top Contributor

Hello,

 

There is a feature called Frequency Capping where you can set a limit to the number of impressions being displayed to the user with various combinations available like per campaign or ad group or ad level.

 

You might consider reading about this in this reference (https://support.google.com/adwords/answer/2472714?ctx=tltp) and get the report from Dimensions Tab to understand the user behavior from the data. Based on that you can set a limit to the number of impressions by going inside the campaign Advanced settings like this:

 

Frequency.jpg

 

My 2 cents!

Pankaj

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Re: can control for how many times Impressions for placements?.

[ Edited ]
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# 2
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Impressions don't cost you unless you bid for CPM, therefore you can limit what it costs, that is clicks and their daily limit.

 

Why would you care if your ads get 1000 or 5000 impressions since you can limit how much you spend on clicks.

Re: can control for how many times Impressions for placements?.

Top Contributor
# 3
Top Contributor

Hi Yasser,

 

You can view the breakdown of impressions per placements in a Display campaign. Drill down to your campaign, click on the Display Network tab and select Placements sub-tab. Remember to set the time frame in the top right corner. It is important to note that placement data are typically lagging a few days before they appear in the above report. 

 

Best,

Lakatos

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: can control for how many times Impressions for placements?.

Top Contributor
# 4
Top Contributor

Hello,

 

There is a feature called Frequency Capping where you can set a limit to the number of impressions being displayed to the user with various combinations available like per campaign or ad group or ad level.

 

You might consider reading about this in this reference (https://support.google.com/adwords/answer/2472714?ctx=tltp) and get the report from Dimensions Tab to understand the user behavior from the data. Based on that you can set a limit to the number of impressions by going inside the campaign Advanced settings like this:

 

Frequency.jpg

 

My 2 cents!

Pankaj

Re: can control for how many times Impressions for placements?.

Top Contributor
# 5
Top Contributor

Great addition, Pankaj .....now the OP should decide what he wants to know.... Smiley LOL

 

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