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[ YOUR HELP NEEDED! ] Quick Question: Can I use RLSA if in a health niche?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am working with a client in the diabetes management niche. I believe there is potential in using RLSA to keep in touch with high value audience and to provide more relevant ads towards my audience. I am asking this because I read the remarketing policies and I am not seeing the light for this to happen but if there is a way, i will gladly apply it to my campaigns.

Do you guys know of ways to do this? Maybe workarounds that may give me the same potential (without breaking policies of course)? Or do you know anyone that knows? Please share your thoughts about this.

Gratitude,
Francis

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Accepted by topic author Francis B
July 2017

Re: [ YOUR HELP NEEDED! ] Quick Question: Can I use RLSA if in a health niche?

Top Contributor
# 2
Top Contributor

Hi @Francis B as you're probably already aware, AdWords policies specifically prohibit using personalised advertising with personal health conditions:

 

https://support.google.com/adwordspolicy/answer/143465

 

There's no "workaround", the policy is there for a reason.

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

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Marked as Best Answer.
Solution
Accepted by topic author Francis B
July 2017

Re: [ YOUR HELP NEEDED! ] Quick Question: Can I use RLSA if in a health niche?

Top Contributor
# 2
Top Contributor

Hi @Francis B as you're probably already aware, AdWords policies specifically prohibit using personalised advertising with personal health conditions:

 

https://support.google.com/adwordspolicy/answer/143465

 

There's no "workaround", the policy is there for a reason.

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

[ YOUR HELP NEEDED! ] Quick Question: Can I use RLSA if in a health niche?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

I understand. Thanks @Jon_Gritton Smiley Happy