AdWords
1.8K members online now
1.8K members online now
Dive into advanced features like Remarketing, Flexible Bid Strategies, AdWords Editor, and AdWords Scripts
Guide Me
star_border
Reply

What is contextual targeting?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭
  1. What is contextual targeting . can u give som screen shot how it looks ?
1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: What is contextual targeting?

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Rajendra,

Contextual targeting is most commonly used to refer to keyword targeting on the display network. If you target your display ads by keywords then adwords finds websites that have themes similar to your keywords and uses those as placements for your ads. This is contextual targeting.

Hope this helps

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: What is contextual targeting?

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Rajendra,

Contextual targeting is most commonly used to refer to keyword targeting on the display network. If you target your display ads by keywords then adwords finds websites that have themes similar to your keywords and uses those as placements for your ads. This is contextual targeting.

Hope this helps

Re: What is contextual targeting?

Top Contributor
# 3
Top Contributor
And here is the help center article on the topic;
https://support.google.com/adwords/answer/2404186
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’