Show mobile for only select ad groups
The mobile site only has a few pages, while the main site has a full array. At the campaign level we adjusted the bid way down for mobile, in order not to display the ads where we do not have matching pages.
However there are a few ad groups, where we do have a corresponding page at the mobile site. Is there a way to increase the Mobile bid at the ad group level? (Currently we created a separate campaign for the ads we wish to show on mobile).
Re: Show mobile for only select ad groups
It sounds like you already have your account set up the way it needs to be to achieve what you want. The only additional thing I can mention is to make sure you have mobile specific ads in the campaigns where you are going after the mobile traffic.