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Setting up RLSA campaign

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# 1
Visitor ✭ ✭ ✭

Can anyone in simple terms, explain to me something about RLSA?

 

1. Why should an advertiser setup RLSA? What are the main key benefits?

2. Can someone explain a step by step process on how to set an RLSA campaign?

1 Expert replyverified_user

Setting up RLSA campaign

Top Contributor
# 2
Top Contributor

Here is the best help article which explains both the best practices (why to set?) and   the technical steps (how).

https://support.google.com/adwords/answer/2701222?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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