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Search to Display Optimized?!

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi all,

 

Has anybody heard about the changes Google Adwords is going to make to Search?

I'm not sure how it's gonna be called or very-very details, but the main thing is that it won't be Adwords Search we are used to. It'll become something like Optimized Display, where the CPCs are going to be lower and some budget amount will be returned to the advertisers.

I'll be very grateful for any details on this topic!

 

Thanks in advance,

Elenka

1 Expert replyverified_user

Re: Search to Display Optimized?!

Top Contributor
# 2
Top Contributor
Hmm... Interesting...
Where have you heard about that?
Unless this was mentioned in one of the reputable blogs of online advertising - I would take this with a "grain of salt"...
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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