Remarketing URL rule lists : Plural vs. Singular
I'm setting up Remarketing lists using the new URL rules.
I have URLs that contain the plural and some that contain the singular such as "window" and "windows". If I create a list based on URL's that contain the word "window" will it also include URL's tha contain the word "windows"?
What about "roof" and "roofing" or "roofers"?
Re: Remarketing URL rule lists : Plural vs. Singular
I think that this tip, that I copied from the help center, can help you:
Websites with descriptive URLs: Say that your site has this URL structure:
- To create a list of visitors of your clothing pages and of all sub-URLs without including visitors to pages about accessories, select "URL contains" and add "clothing/" in the text box.
You can read more about it here: https://support.google.com/adwords/bin/answer.py?hl=en&answer=2476664