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Radius targeting in steps

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello

 

Is it possible to target a location by radius in steps?

 

For instance, we currently have a single target of 40 miles around London.

 

For ease of reporting (so that we can see how well the target audience performs the further from London they are), it would be useful to setup separate radius targets in 5 mile steps.

 

i.e. One target would be a radius of 0-5 miles from London. The next target would be a radius of 5-10 miles, the next would be 10-15 miles and so on.

 

My question is, is this possible and if so, how?

 

Thanks in advance

 

Nick

 

1 Expert replyverified_user

Re: Radius targeting in steps

Top Contributor
# 2
Top Contributor
Hello, Nick.

It could work, if AdWords were to sport the "exclude by radius" option. However, that feature is currently unavailable. You can only target by radius and if you want to exclude a location you have to exclude it by location or target.
Calin Sandici, AdWords Top Contributor | Find me on: Google+ | Twitter | LinkedIn | myBlog
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