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RLSA & custom combinations

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Can you use custom combinations for RLSA campaigns? If not how could I target customers that have reached my basket page but not purchased in the last x number of days?

Re: RLSA & custom combinations

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Paul,

Yes you can have rule based audiences that can be used on the search network. Other than that you can also use your standard all visitors remarketing list and then exclude the customers you do not want, such as those that have not visited the basket or the thank you page.

Which ever works best for you.

Hope this helps

Re: RLSA & custom combinations

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
do the lists that i exclude still need to have a minimum list size?

Re: RLSA & custom combinations

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭
Well they need to be active, so you will have to have an audience size.

Re: RLSA & custom combinations

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
the reason why i asked is that audience lists have a minimum threshold of 1000 users