AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

Ads
1.5K members online now
1.5K members online now
Dive into advanced features like Remarketing, Flexible Bid Strategies, AdWords Editor, and AdWords Scripts
Guide Me
star_border
Reply

Quality Score Question

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have two ads in one ad group. Can I check the quality scores and impressions of each individual ad or only of the ad group as a whole?

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Sam W
September 2015

Re: Quality Score Question

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

The quality score is a metric reported in the Keywords Tab, not in the Ads tab. You can see impressions of each individual Ad from the Ads Tab.

An important metric to measure performance of an Ad variation is the CTR . There are also custom metrics you can add after clicking on the "Columns" button.

Read more from here about : Evaluating ad performance on the search network

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Sam W
September 2015

Re: Quality Score Question

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

The quality score is a metric reported in the Keywords Tab, not in the Ads tab. You can see impressions of each individual Ad from the Ads Tab.

An important metric to measure performance of an Ad variation is the CTR . There are also custom metrics you can add after clicking on the "Columns" button.

Read more from here about : Evaluating ad performance on the search network