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Pay for Video ads

Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

Hello AdWords PPL,

 

When do I pay for Video Ads?

does the user hast to click on my video or whach it XX% or XXsec?

 

Thanks

 

Find me at Google+ l LinkedIn

- Lukas
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Lukas Melichar
September 2015

Re: Pay for Video ads

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello Lukas , Welcome back

 

For the TrueView format you per per view.

 

http://www.google.com/ads/innovations/trueview.html

 

"You pay only when viewers watch your ad -- not by the ad impression -- and our auction-based system helps you adjust your budget based on performance."

 

Also more details here :

 

http://www.youtube.com/yt/advertise/trueview.html

 

 

TrueView in-stream

 

You pay if they watch for at least 30 seconds or to the end of the video (whichever is less).

 

TrueView in-slate

 

You pay only when viewers choose to watch your video.

 

TrueView in-search

 

You pay only when a viewer chooses to watch your video.

 

TrueView in-display

 

You pay only when a viewer chooses to watch your video.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Lukas Melichar
September 2015

Re: Pay for Video ads

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello Lukas , Welcome back

 

For the TrueView format you per per view.

 

http://www.google.com/ads/innovations/trueview.html

 

"You pay only when viewers watch your ad -- not by the ad impression -- and our auction-based system helps you adjust your budget based on performance."

 

Also more details here :

 

http://www.youtube.com/yt/advertise/trueview.html

 

 

TrueView in-stream

 

You pay if they watch for at least 30 seconds or to the end of the video (whichever is less).

 

TrueView in-slate

 

You pay only when viewers choose to watch your video.

 

TrueView in-search

 

You pay only when a viewer chooses to watch your video.

 

TrueView in-display

 

You pay only when a viewer chooses to watch your video.