Paused Remarketing Ads but still impressing?
Re: Paused Remarketing Ads but still impressing?
Hi Sophie, I'm not sure I know what you mean. Are you saying you're seeing the Impressions for the remarketing Campaign(s) continue to increase, or that you somehow know that individuals are seeing Ads that should only be displayed by these Campaigns?
If it's the former, what's the time frame? As I'm sure you know, no AdWords data is real-time so if the Campaign(s) are very recently paused then that'll just be data catching up.
If it's the latter, the most likely answer is that the Ads are being triggered by another targeting option in another Campaign. Do you have any other Display Campaigns?