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No dedicated landing page

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# 1
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Hi Guys

Is it Ok if we do not design dedicated landing page for our AdWords Ads? I mean if we use just home page as the landing page. Does it affect QS or Ad rank? 

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Re: No dedicated landing page

Top Contributor
# 2
Top Contributor

Hi Nariman,

 

Welcome to the AdWords CommunitySmiley Happy

 

Designing the dedicated landing page depends on the your advertsing ojective and relevancy with the Adcopy.

 

I mean if we use just home page as the landing page. Does it affect QS or Ad rank? 

 

It does not matter where are you sending the traffic,but landing page has a great contribution in QS and Ad Rank, so your landing should be relevant to the Ads and your landing page experice should have good.

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
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