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New Products Listing Ads

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have been uploading my products on to product search. I also am running campaigns on Adwords. Now Product Search is changing to Product Listing and I have to devise a Product Listing Campaign. Do I have to establish a daily  budget for the Product Listing in ADDITION to my ADWORDS DAILY budget, or does the budget I already established cover both?

 

Thank you

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Accepted by topic author notlim33
September 2015

Re: New Products Listing Ads

Top Contributor
# 4
Top Contributor

No. You need to set up a separate campaign for your product listing ads.

This has it's own budget that you set. Just like any other campaign in AdWords.

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Re: New Products Listing Ads

Top Contributor
# 2
Top Contributor
The campaign that you set up will act like any other AdWords campaign. You set a campaign level daily budget but you're still limited to your "account level" budget.

Re: New Products Listing Ads

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks for the quick reply. I think you are saying that if I want to spend $z and I have a product listing ad and an adwords campaign then I split the $z between the two. Is that correct?
Marked as Best Answer.
Solution
Accepted by topic author notlim33
September 2015

Re: New Products Listing Ads

Top Contributor
# 4
Top Contributor

No. You need to set up a separate campaign for your product listing ads.

This has it's own budget that you set. Just like any other campaign in AdWords.

Re: New Products Listing Ads

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Understood- Thanks

Re: New Products Listing Ads

Top Contributor
# 6
Top Contributor

Re: New Products Listing Ads

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

Actually after my last post I started reading that it is possible to place the Product Listing Ad inside an existing Cmpaign or even inside an Ad Group. This is really confusing me so I will try to find a phone# to see if I can get more clarity. Thanks anyway for trying.

Notlim

Re: New Products Listing Ads

Top Contributor
# 8
Top Contributor

Yes, you can, but your keywords don't trigger the ads. So the only thing that can come of it is confusion. I wouldn't recommend it.

Re: New Products Listing Ads

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭

OK-I see what you mean. Thanks.