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My ads wont show!

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello there,

 

  I have a campaign which doesn't show any signs of daily budget exhaustion being imminent but when I use ad preview and diagnostics tool to see whether my ads are shown i get a message saying: "Your campaign budget doesn't enable additional spending today". My keywords QS are above 5, CTR >5%, and average ad positions ~ 2. I couldn't come up with any reasonable explanation to this so I'm leaning to you guys to help me out.

 

 

  Many thanks for your help!

 

  Donatas

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Donatas P
September 2015

Re: My ads wont show!

[ Edited ]
Participant ✭ ✭ ☆
# 6
Participant ✭ ✭ ☆

Hi Donatas P Smiley Happy. Welcome to the community.
I found a thread which is almost the same to your case where the campaign status is in "Eligible" status.
Maybe it will answer your question- https://www.en.adwords-community.com/t5/Ad-Approvals-and-Advertising/adwords-campaign-is-Eligble-and...

 

Also, check out this article- https://www.en.adwords-community.com/t5/User-Articles/Frequently-Asked-Questions-by-New-Advertisers/...

Hope that helps. Good luck Smiley Happy

View solution in original post

Re: My ads wont show!

Badged Google Partner
# 2
Badged Google Partner
Hi Donatas,

By default, AdWords will try to spread your ads evenly throughout the day meaning that if AdWords notices that the daily campaign budget will not be enough to last through the day, it will skip some impressions so that it doesn't use up all of your budget at the beginning of the day. More information on this: https://support.google.com/adwords/answer/2616012?ctx=tltp&rd=1

Might that be the reason?

Re: My ads wont show!

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi Ken,

thanks for your time.
No, thats not the case. My current campaign status is "Eligible".

Re: My ads wont show!

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
And also I have set up ad schedule from 8am to 5pm which reduces the risk of budget exhaustion.

Re: My ads wont show!

Badged Google Partner
# 5
Badged Google Partner

Hi Donatas,

 

Is this a new campaign, or has it been running without problems for a while?

 

Could you check the following things:

  • Check that your billing information is ok (you can access your billing settings through the billing tab)
  • Check that your daily budget per campaign is set and is set high enough (you can do this by opening up a campagin -> settings tab -> Bidding & budget.  If the budget set is high enough, can you let me know what bidding strategy you're using?
Marked as Best Answer.
Solution
Accepted by topic author Donatas P
September 2015

Re: My ads wont show!

[ Edited ]
Participant ✭ ✭ ☆
# 6
Participant ✭ ✭ ☆

Hi Donatas P Smiley Happy. Welcome to the community.
I found a thread which is almost the same to your case where the campaign status is in "Eligible" status.
Maybe it will answer your question- https://www.en.adwords-community.com/t5/Ad-Approvals-and-Advertising/adwords-campaign-is-Eligble-and...

 

Also, check out this article- https://www.en.adwords-community.com/t5/User-Articles/Frequently-Asked-Questions-by-New-Advertisers/...

Hope that helps. Good luck Smiley Happy

Re: My ads wont show!

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
Campaign status has changed to "limited by budget", so now it makes sense. Thank you everyone involved for helping me out.

Thanks

Donatas

Re: My ads wont show!

Participant ✭ ✭ ☆
# 8
Participant ✭ ✭ ☆
I'm glad it all worked out Smiley Happy
Best of luck Smiley Happy