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Mobile Bid Adjustment AdGroup vs Camapign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi!

Can I have an adgroup mobile bid adjustment set to 30%, for example, while its campaign MBA is -100%? Will this adgroup serve ads for mobile?

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Omri C
September 2015

Re: Mobile Bid Adjustment AdGroup vs Camapign

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
In normal situations Adgroup bids overrides the campaign bids. So then the adgroup bid must work.

This is an interesting question, what happens in this situation. Because -100% is a kind of opt out.

The Google help files says :
Note that if the campaign mobile bid adjustment is -100%, then the ad group mobile bid adjustment won't be used.
http://support.google.com/adwords/answer/2732132?hl=en

So to my opinion that says that the adgroup is opted out for moble ads.
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Omri C
September 2015

Re: Mobile Bid Adjustment AdGroup vs Camapign

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
In normal situations Adgroup bids overrides the campaign bids. So then the adgroup bid must work.

This is an interesting question, what happens in this situation. Because -100% is a kind of opt out.

The Google help files says :
Note that if the campaign mobile bid adjustment is -100%, then the ad group mobile bid adjustment won't be used.
http://support.google.com/adwords/answer/2732132?hl=en

So to my opinion that says that the adgroup is opted out for moble ads.
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.