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MCC Reporting for Ad Group & Keyword Performance

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# 1
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I am looking for a way to track ad group and keyword performance through my MCC for all our child accounts.


I'd like to include the last 7 days compared to the previous 7 days to highlight potential anomolies.  I'd like to flag specifics such as high CPL, cost increase over 40%, keywords with x clicks but no conversions....Ideally pushed to a google spreadsheet and/or emailed weekly.


I've seen lots of great reports at the client account level but nothing at the MCC level so far.    Anyone using scripts for something similar or could point me the direction of how I could set up these type of reports?


Thank you!


1 Expert replyverified_user

MCC Reporting for Ad Group & Keyword Performance

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# 2
Top Contributor

Hi @Tammy M,


This AdWords script might do what you want?


Kind Regards,




Google My Business & Google Ads Top Contributor
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