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Is it possible to find competetor's Ad rank score?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

According to the Google Ad rank formula

That means our ad price is depends on other (competetor's ) ad rank score. How to find the competetor's ad rank score?

How to find the competetor's ad rank score? Please let me know

1 Expert replyverified_user

Re: Is it possible to find competetor's Ad rank score?

[ Edited ]
Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi venu m

 

First I think you are mixing up ad rank and quality score. They are separate factors. Ad rank is public. You will always see how high your competitors ad rank is if you enter a search with the keywords in question. But ad rank is a multiplication of quality score and bid for the keyword. Both, quality score and bid are private and only accessible to the individual that has access to the AdWords account. This means you won't be able to easily find out quality score or bid per keyword. Altough you always can ask your competitor directly Smiley Happy

 

Regards

Aleks

Re: Is it possible to find competetor's Ad rank score?

Top Contributor
# 3
Top Contributor
Have you tried the "auction insight" report to get some in-depth look about your campaign's performance compared with competitors?
https://support.google.com/adwords/answer/2579754?hl=en
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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