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In my adwords account,will money b deducted for my Ads Impressions too

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi

 

For any adwords account, will the acount be changed for impressions on ads also or will he be charged only for clicks?

 

Adowrds can be either Paid adwords account or for Non_profit organizations to whom Google provides free account of grants

 

Thanks in Advance

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: In my adwords account,will money b deducted for my Ads Impressions

[ Edited ]
Top Contributor Alumni
# 2
Top Contributor Alumni

Hi

Charge on your account will depend if you are bidding on CPC or CPM.

If you are bidding on CPM then you will be charged per 1000 impressions and if you are bidding CPC then you will be charged per click. 

Please read this article for more details on the same

I am sorry i didnt quite understand your 2nd question

Hope this helps

 

Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: In my adwords account,will money b deducted for my Ads Impressions

Top Contributor
# 3
Top Contributor

Hi Atul,

 

Welcome to the community..!

 

Adwords has different pricing models.

 

1.  When someone clicks on your ad (cost-per-click or CPC)
2. How frequently we show your ads (cost-per-impression or CPM; available for Display Network campaigns only)

3. How many conversions you receive (cost-per-acquisition or CPA)

 

So if your campaigns are running on Google Display Network and you choose CPM bidding option, then you will be chared for impressions of your ads.

 

Find more information below.

 

CPM bidding - http://support.google.com/adwords/answer/6310?hl=en

 

How costs are calculated - http://support.google.com/adwords/answer/1704424?hl=en

 

Yes Google helps non profits organixations through Google Grants

 

Find more information below

 

http://www.google.com/grants/

 

If you have any questions related to Google Grants you can use expert help using Google Grants help forum.

 

http://productforums.google.com/forum/#!forum/grants

 

Hope this helps,

Re: In my adwords account,will money b deducted for my Ads Impressions

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks for reply.
I opened www.adwords.com and I got below message
"No matter what your budget, you can display your ads on Google and our advertising network. Pay only if people click your ads"

So, getting confused...