Importing Phone Conversion file into adwords. Not sure what some of these columns mean?
I'm trying to import call conversions from a 3rd party call tracking metrics software into Adwords. I'm reviewing the adwords Google docs template but I need clarification on some of their columns as they don't show a format for any of these columns
- Conversion name? What name should go here? Do I just type in phone call?
- Conversion time
- Conversion value. I don't assign a value to my conversions. Is it okay to put zero?
- Conversion currency. Self explanatory but is there a proper format to type down American Dollars? USD? US?
Re: Importing Phone Conversion file into adwords. Not sure what some of these columns mean?
Hello @H Dean H ,
Not sure if you happen to review this help center doc or not: https://support.google.com/adwords/answer/6275629
Except, 4 fields (Caller's phone number, Call start time, Call duration, Conversion name), rest are optional fields to be entered. See this screenshot:-
Let me know if this helps!