I need more info about my keyword vs which page are showing
can i check which page my ads are running?
Hi, my ads are running right now. Some of this are not showing because are tagged as "below first page bid". Why are google asking me to higher the max bid consider that CTR, Avg. CPC, Cost and Avg. Pos. are setted to --.
On what bases they are asking me this?
Re: I need more info about my keyword vs which page are showing
Hi @CNC P,
You can check the Average Position column to see which page your are ads are usually appearing on. If you see average position as say - 4.7. It means your ads are showing at 4 and 5 positions most often. An average position less than 8 means your ads are showing on the first page usually. To know more about it, you can go through this help centre article - https://support.google.com/adwords/answer/14075?hl=en
To your second question, bid estimates are based on several factors. In general, there are two main factors -
- Average bid across all advertisers' accounts in your target setting for the keyword in question
- Quality score of your keyword
You can read more about it here https://support.google.com/adwords/answer/105665?hl=en
PS. The better your Quality Score becomes, the lower your first bid estimate will get. So, work to improve quality score, the estimated bids will fall down gradually. However, if the quality score falls, these estimates will go higher.
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