I am paying for a keyword and my ad doesn't show up when I search it?
Re: I am paying for a keyword and my ad doesn't show up when I search
Use the Ad Preview and Diagnosis tool under the Tools and Analysis tab if you wish to see your own ad. Thereby you will not distort your stats.
In a frequent scenario the daily budget is not enough to support the keywords across all hours of the day. In such cases the ad is only displayed intermittently and is almost impossible to find.