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How do i use pixels to retarget consumers from partner blogs?

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# 1
Visitor ✭ ✭ ✭

We are partnering with multiple bloggers who will write product reviews for us on there blogs. How do i retarget users who have read these blogs?

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Accepted by topic author varun a
October 2016

How do i use pixels to retarget consumers from partner blogs?

Rising Star
# 2
Rising Star

Hi Varun,

 

You would need to have the bloggers install the remarketing code from your AdWords account on their blogs.

 

Read more about remarketing here: https://support.google.com/adwords/answer/2453998?hl=en

 

Best,

 

John

 

Re: How do i use pixels to retarget consumers from partner blogs?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks for replying

Can I do it for a specific blog page and not the entire blog? If yes, how
and where do they need to insert pixel?

Thanks
Varun

How do i use pixels to retarget consumers from partner blogs?

Rising Star
# 4
Rising Star

Hi Varun,

 

Yes, you could insert the remarketing pixel on specific pages and not the entire blog.

 

The remarketing code needs to be placed before the </body> tag on the pages you want to track. See more details here: https://support.google.com/adwords/answer/2476688

 

Best,

 

John