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How do I change the URL in my ad? Thanks

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# 1
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Re: How do I change the URL in my ad? Thanks

Top Contributor
# 2
Top Contributor

Hi Fritzpeterson,

 

Welcome to the community Smiley Happy

 

Find the details about editing your ad URLs in the link below.

 

http://support.google.com/adwords/answer/2404246?hl=en

 

You can easily complete editing using Adwords Editor.

 

http://support.google.com/adwords/editor/answer/30840?hl=en

 

Hope this helps,

Re: How do I change the URL in my ad? Thanks

Top Contributor
# 3
Top Contributor

Hello and welcome,

 

If you have already created your ads, then editing the ads is not one of the best practices as per my understanding. It's more or less like a new ad when you edit it.

 

It's better to pause the old ads (in case you don't want them) and then create the new ads with new display and destination URLs which you require.

 

Additionally, there is something called Keyword level destination URL. So if you don't want to create new ads, simply include keyword level URL so that when the user uses that kind of keyword to search, your ad is automatically directed to that URL which you set at keyword level.

 

http://support.google.com/adwordspolicy/bin/answer.py?hl=en&answer=175906&rd=1

 

My thoughts!

Pankaj

Re: How do I change the URL in my ad? Thanks

Top Contributor
# 4
Top Contributor

Hi Fritzpeterson,

 

I agree with Pankaj that editing your ad is usually not the best course to follow. It's better to create a new ad. The process is very similar. Doing this, wait for the new ad to be approved before deleting the old ad.

 

There are exceptions, and you need to be the judge. If you need to change the destination URL and the current page is unreachable, by all means, edit the ad. You do not want an active ad pointing to an unreachable page. That leads to disapproved ads, and too many of those could put your account into jeopardy.

 

If you are changing the display URL, and that does not include changing the domain of that URL, I would create a new ad, leave the existing one in place and test the two ads side by side.

 

If you change a keyword level destination URL, the ad does not go back under review.

 

Best of Luck!

 

Pete

 

petebardo -- Deadhead doing AdWords