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How Can I rename a campaign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I would like to change the name of a Add Campaign so it reflects my current updated add?

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by John Paul (Google Employee)
September 2015

Re: How Can I rename a campaign

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆

Hi Belmont

 

Welcome to the AdWords Community!

Adding to the Points of John, please see the below screen shot for the same.

 

Untitled.png

 

After Clicking on the Pencil Button a box will open where you can rename your campaign and Save it. Please see the screenshot for the same.

 

Untitled 2.png

 

 

Regards,
Rupesh

 

 

View solution in original post

Re: How Can I rename a campaign

Google Employee
# 2
Google Employee

Hi Belmont,

 

Thank you for posting on our Community forum. Regarding your AdWords campaign question, you can rename any campaign by following these steps:

1. Log into your AdWords account.

2. Click on the Campaigns tab.

3. Move yoru cursor to the right of the campaign you want to rename. 

4. You should see a pencil icon to the right of the campaign name. Click on this icon.
5. You can now change the name. 

6. Click on Save when your ready to finish renaming yoour campaign.

Marked as Best Answer.
Solution
Accepted by John Paul (Google Employee)
September 2015

Re: How Can I rename a campaign

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆

Hi Belmont

 

Welcome to the AdWords Community!

Adding to the Points of John, please see the below screen shot for the same.

 

Untitled.png

 

After Clicking on the Pencil Button a box will open where you can rename your campaign and Save it. Please see the screenshot for the same.

 

Untitled 2.png

 

 

Regards,
Rupesh

 

 

How Can I rename a campaign

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

If you edit a campaign will the previous metrics remain the same?

How Can I rename a campaign

Badged Google Partner
# 5
Badged Google Partner

One thing to consider...I know this is an old post, but changing the campaign name will affect Google Analytics as the new campaign name will be considered a new campaign there when viewing data within the AdWords tab under Acquisition.

How Can I rename a campaign

Badged Google Partner
# 6
Badged Google Partner

The metrics will within AdWords, however within Google Analytics (if you have them linked), the new name will only show stats moving forward and the old campaign will keep its previous data.

How Can I rename a campaign

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

I can't seem to edit any Campaigns titles in the Acquisition tab. (All campaigns started in Mailchimp with auto-generated + nondescript tracking IDs that were shipped over to Google Analytics. I would like to make them descriptive.) Is this intended and is there a work around to edit Acquisition Campaign titles?

How Can I rename a campaign

Badged Google Partner
# 8
Badged Google Partner

Hi Zach,

 

You can't edit data/names within Google Analytics.  For future campaigns, you can use url parameters (tracking data you append to your urls in the email) so that Google Analytics knows how to label them.  Here is some info on url parameters - https://support.google.com/analytics/answer/1033867?hl=en.  If you use the campaign parameter, Analytics will use that as the campaign name for reports going forward.  Unfortunately, any data that is already recorded is as it is. 

 

The previous posts describe how to edit AdWords campaign names from within the AdWords dashboard (this is an AdWords forum after all).