Help with mobile advertising with enhanced campaigns!
Google has made it completely impossible for you to create a unique user experience separated by device. With an account as extensive I am overseeing, being able to manipulate a mobile advertising campaign alone but in unison with running a desktop campaign just goes to show how terrible enhanced campaigns work now. My avg CPC for my mobile campaigns are inflated due partly to the fact I have a +300% device adjustment on them. That being said the desktop campaigns which are exactly the same as the mobile one which I have -100% device adjustment on for mobile are doing just fine. I need a solution that can be well managed yet be cost effective as well. Is there any way around these enhanced campaigns? Perhaps there is a median in which I can set a device bid adjustment at so that I am not totally killing myself on CPC bidding. Any suggestions would be helpful. Please email me at email@example.com
Re: Help with mobile advertising with enhanced campaigns!
And if you use a mobile bid adjustment of less than 300% - would it work?
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