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Help Targeting Users Of A Specific App

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I want to advertise only to users who have a specific app downloaded on their phone.  My content is only relevant to the group that has the specific app...all others are irrelevant.  Is that possible to do...and how?

 

Thanks for any suggestions

1 Expert replyverified_user

Re: Help Targeting Users Of A Specific App

Top Contributor
# 2
Top Contributor
Hi Paul,

Not sure which type of campaign you are about to run. But in case it is Display Network campaign, you have plenty of options like topic level targeting, Interest and Remarketing, Demographics etc...You will have to identify the type of audiences using these permutations and combinations. More details here:- https://support.google.com/adwords/answer/1209882?hl=en

Hope this helps!
Pankaj

Re: Help Targeting Users Of A Specific App

Follower ✭ ✭ ☆
# 3
Follower ✭ ✭ ☆
Hey Paul,
You can select a specific ad to advertise on. When you're setting up your campaign under mobile app placements you can search all apps and type the name of the app in the search box

This should clear up anything i missed https://support.google.com/adwords/answer/1722057?hl=en#reach

Hope This Helps Smiley Happy