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HI, how to set up Ad that contain picture and gif animation

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

HI, how to set up Ad that contain picture and gif animation. I see that kind of Ad and I would like to have one.

 

Why sometimes my ad is shown at the top of google index, sometimes at the bottom and sometimes at the side. And some times not at al Smiley Sad

 

Thank you 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: HI, how to set up Ad that contain picture and gif animation

Top Contributor
# 2
Top Contributor

Hello and welcome,

 

You can set up display ads inside the campaign targerting Google Display Network and not on Google Search Network.

 

http://support.google.com/adwords/answer/1722096/?hl=en&

 

You can also use Google Display Ad Builder to create effective image ads for your target audiences. 

 

http://support.google.com/adwords/answer/156868/?hl=en&

 

For second part of your question, ad position is dynamic in nature and is calculated everytime the user enters query on Google search. In order to improve on that, you will have to maintain some excellent metrics in terms of Quality Score, Ad Rank, relevancy. Read more about ad position in this article.

 

Hope that helps!

Pankaj

View solution in original post

Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: HI, how to set up Ad that contain picture and gif animation

Top Contributor
# 2
Top Contributor

Hello and welcome,

 

You can set up display ads inside the campaign targerting Google Display Network and not on Google Search Network.

 

http://support.google.com/adwords/answer/1722096/?hl=en&

 

You can also use Google Display Ad Builder to create effective image ads for your target audiences. 

 

http://support.google.com/adwords/answer/156868/?hl=en&

 

For second part of your question, ad position is dynamic in nature and is calculated everytime the user enters query on Google search. In order to improve on that, you will have to maintain some excellent metrics in terms of Quality Score, Ad Rank, relevancy. Read more about ad position in this article.

 

Hope that helps!

Pankaj