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HD label next to display banner

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# 1
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Hey,

 

So a client of ours sent over his display banners but when I uploaded them, a small black label saying HD appeared in the dashboard. I just wondered if anyone knew how to make HD ads?

 

 

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Marked as Best Answer.
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Accepted by topic author Ryan S
August 2016

Re: HD label next to display banner

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi @Ryan S,

 

This is often assigned to banner ads that are properly sized to the 970X90 ad sizes, per AdWords Help File

 

Sometimes referred to as a "large leaderboard." This ad format expands to 970x415 while politely "pushing" all page elements downwards. The first user impression delivers an auto-initiated pushdown experience. All subsequent impressions deliver a user-initiated pushdown which expands via a user click. This size is ideal to showcase High-Definition content such as videos, photos, animations, and applications. 

 

It also applies to other ad sizes, too, which you can see with this AdMob Help File

 

An icon that indicates HD or high-definition resolution for images intended for use in mobile ads. You can upload double-sized images (for example, a 640x100 image for a 320x50 ad slot) for high-resolution display devices. When your ad is served, we’ll auto-adjust the image based on the device’s pixel density.

 

You can also learn more with this Google Help File

 

1. Build a strong foundation

  • When possible, use sizeless formats like text or HTML5 templates. When using image formats, upload in HD sizes and be sure to include at least 300x250, 728x90, and 160x600.

Why: This helps maximize your reach across devices and formats. When you provide image ads in those three dimensions, we’ll automatically resize them to fill more placements on the Google Display Network.

  • Use dynamic ads to provide the most personalized experience possible.

Why: People who see display ads with the actual offer they viewed, or similar offers, are more likely to return to your site to complete a purchase.

 

 

Kind Regards,

 

James

 

_________________________________________________________
Google AdWords Top Contributor | Google Partner | GYBO | Local Guide | My Profile


 


 


 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Ryan S
August 2016

Re: HD label next to display banner

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi @Ryan S,

 

This is often assigned to banner ads that are properly sized to the 970X90 ad sizes, per AdWords Help File

 

Sometimes referred to as a "large leaderboard." This ad format expands to 970x415 while politely "pushing" all page elements downwards. The first user impression delivers an auto-initiated pushdown experience. All subsequent impressions deliver a user-initiated pushdown which expands via a user click. This size is ideal to showcase High-Definition content such as videos, photos, animations, and applications. 

 

It also applies to other ad sizes, too, which you can see with this AdMob Help File

 

An icon that indicates HD or high-definition resolution for images intended for use in mobile ads. You can upload double-sized images (for example, a 640x100 image for a 320x50 ad slot) for high-resolution display devices. When your ad is served, we’ll auto-adjust the image based on the device’s pixel density.

 

You can also learn more with this Google Help File

 

1. Build a strong foundation

  • When possible, use sizeless formats like text or HTML5 templates. When using image formats, upload in HD sizes and be sure to include at least 300x250, 728x90, and 160x600.

Why: This helps maximize your reach across devices and formats. When you provide image ads in those three dimensions, we’ll automatically resize them to fill more placements on the Google Display Network.

  • Use dynamic ads to provide the most personalized experience possible.

Why: People who see display ads with the actual offer they viewed, or similar offers, are more likely to return to your site to complete a purchase.

 

 

Kind Regards,

 

James

 

_________________________________________________________
Google AdWords Top Contributor | Google Partner | GYBO | Local Guide | My Profile