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Google Adwords Rolls Out Upgraded URLs for Tracking Parameters

Explorer ✭ ✭ ✭
# 1
Explorer ✭ ✭ ✭

Google announced the release of “upgraded URLs” for AdWords advertisers that use tracking parameters. Upgraded URLs have been in beta for API users for months and are now rolling out globally to all users in the web interface this week.

 

With this change, the landing page URL and the tracking parameters that make up the destination URL will be treated separately. The separation means that making changes to your tracking won’t necessarily send your ads back into editorial review and ad history and stats remain with the ads. For more information read here - http://goo.gl/1cyDf0

 

Thanks,

Kaushik

1 Expert replyverified_user

Re: Google Adwords Rolls Out Upgraded URLs for Tracking Parameters

Community Manager
# 2
Community Manager

Thanks for being so aware Kaushik! We've posted about it here as well!

 

Kathleen

Re: Google Adwords Rolls Out Upgraded URLs for Tracking Parameters

Explorer ✭ ✭ ✭
# 3
Explorer ✭ ✭ ✭
Welcome Kathleen Smiley Happy