AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

Ads
2K members online now
2K members online now
Dive into advanced features like Remarketing, Flexible Bid Strategies, AdWords Editor, and AdWords Scripts
Guide Me
star_border
Reply

Geo Targeting

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello community,

 

 

I created One Ad Campaign where I selected four areas Ontario and Quebec in Canada, California State and New York State in USA. And I created 4 Ad Groups because of four geo areas with specific keywords for each Ad Group. Does it make sense to do it this way or better create 4 Campaigns and one Ad Group per Campaign and each campaign target to targeted area ?

 

Thanks.

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Rauf NG
September 2015

Re: Geo Targeting

Top Contributor
# 2
Top Contributor
Hi Rauf,

Welcome to the AdWords question, It depends on you. If you are willing to show your ads in all location type of keywords in all location but if you dont want to show your ads to all location with all the keywords, It seems it is local campaigns. I would say You will create four different specific campaigns all four location with the location intent keywords.
However at the adgropu level, you are not allowed to set location targeting.
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Rauf NG
September 2015

Re: Geo Targeting

Top Contributor
# 2
Top Contributor
Hi Rauf,

Welcome to the AdWords question, It depends on you. If you are willing to show your ads in all location type of keywords in all location but if you dont want to show your ads to all location with all the keywords, It seems it is local campaigns. I would say You will create four different specific campaigns all four location with the location intent keywords.
However at the adgropu level, you are not allowed to set location targeting.
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: Geo Targeting

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thank you. Very Helpful.

Re: Geo Targeting

Top Contributor
# 4
Top Contributor

Campaigns have the "tendency" to develop and be  modified, over time,  with  Adwords  features added.  So if you are planning  long time campaigns, set a separate campaign for each location. This will allow you more flexibility in the future;

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’