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GDN - Target mobile carrier outside their country

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

We are a company based in Morocco that targets French customers. We regularly run search and GDN campaigns in France.

 

However, we would be interested in targeting French customers who are presently in  Morocco (on vacation or for business)

 

. One way I thought of doing this is by creating a campaign that  targets mobile phone users that are physically in Morocco but that have a French mobile carrier (Orange, SFR, Bouygues, etc).

 

Would this be possible? My concern is that while in Morocco, those French users would show as a Moroccan mobile carrier while roaming.

 

Thank you,

 

 

2 Expert replyverified_user

GDN - Target mobile carrier outside their country

Top Contributor
# 2
Top Contributor

Correct;

A  simpler version would be to target users who speak French (French only - as a language targeting) who are physically in Morocco. (geo target users who are  only in Morocco, as a targeted location)

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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GDN - Target mobile carrier outside their country

Top Contributor
# 3
Top Contributor

That's what I was going to say!

GDN - Target mobile carrier outside their country

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭

The challenge with this strategy is that 13.5% of Morocco's population is fully francophone, meaning this target would include many users who are citizens of Morocco, not French citizens on vacation or business.