AdWords
1.7K members online now
1.7K members online now
Dive into advanced features like Remarketing, Flexible Bid Strategies, AdWords Editor, and AdWords Scripts
Guide Me
star_border
Reply

Find search terms people used before clicking on my ad?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

In Adwords landing page, I want to determine what is the user search term people used before clicking on my ad. Basically we have a small contact us form, the user fills the form and that is emailed. We need to also know what was the search query he used to come to this landing page.

 

Thanks in advance for help.


Thanks, Anand S

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Find search terms people used before clicking on my ad?

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

Welcome to the Community

 

Read here about the Search terms report :

https://support.google.com/adwords/answer/2472708

 

These are reported with a small delay in the AdWords interface but I usually see them faster in the Google Analytics "Matched search queries" report :

 

https://support.google.com/analytics/answer/2491146?hl=en

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Find search terms people used before clicking on my ad?

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

Welcome to the Community

 

Read here about the Search terms report :

https://support.google.com/adwords/answer/2472708

 

These are reported with a small delay in the AdWords interface but I usually see them faster in the Google Analytics "Matched search queries" report :

 

https://support.google.com/analytics/answer/2491146?hl=en

Re: Find search terms people used before clicking on my ad?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi,

I think whant Anand meant , and is what I need as well, is for the landing page (target of the destination URL) to know exactly what search term was used to trigger the ad and click.

I guess a value track parameter such as {keyword} that will return the search term and not the keyword.

Does this exist?

Thanks