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Filter by ROI in Adwords

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Is there any way to filter or create automatic rules by ROI or some type of comparison between Cost and Trasaction value?

 

Re: Filter by ROI in Adwords

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# 2
Collaborator ✭ ✭ ✭

Hello,

 

Use the Custom Column "Conv value/Cost" to determine the ROI of an ad group or campaign or another element.

 

You can also use the bidding strategy "Targeting ROAS" , described here :

https://support.google.com/adwords/answer/2979071?hl=en