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Enhanced Campaign

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# 1
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If I want to create Ads for mobile campaign only, but Enhanced campaigns will opt Desktop and Tablets by default, But I have to bid for Desktop and Tablets by default which will in return increase my Mobile bid. So how to show ads for mobile specific campaigns only without Desktop and tablets bids.

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Enhanced Campaign

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# 2
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Hi Avigyan31,

 

Welcome to the community ....!

 

Please go through an earlier thread below which pretty much explains how you can target mobile devices with enhanced campaigns.

 

https://www.en.adwords-community.com/t5/Manage-ads/Targeting-Mobile-only-with-Enhanced-campaigns/m-p...

 

Here is a helpful article by TC Jon about the same subject - https://www.en.adwords-community.com/t5/User-Articles/Targeting-Mobiles-with-Enhanced-Campaigns/ba-p...

 

Hope this helps,

 

Deepak

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Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Enhanced Campaign

Top Contributor
# 2
Top Contributor

Hi Avigyan31,

 

Welcome to the community ....!

 

Please go through an earlier thread below which pretty much explains how you can target mobile devices with enhanced campaigns.

 

https://www.en.adwords-community.com/t5/Manage-ads/Targeting-Mobile-only-with-Enhanced-campaigns/m-p...

 

Here is a helpful article by TC Jon about the same subject - https://www.en.adwords-community.com/t5/User-Articles/Targeting-Mobiles-with-Enhanced-Campaigns/ba-p...

 

Hope this helps,

 

Deepak

Re: Enhanced Campaign

Visitor ✭ ✭ ✭
# 3
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I would love if someone could just give the settings for a mobile only campaign.

The links provided are over my head.

Re: Enhanced Campaign

Top Contributor
# 4
Top Contributor

Hi tart g.  Unfortunately it's not really as simple as just checking a box or clicking an option any more.  For a start at the moment there's really no such thing as a "mobile-only" Campaign on the Search network as all Campaigns have the potential to show Ads on Computers and Tablets.  You can reduce the spend on these devices, and in some cases that reduction could be very substantial, but you can't turn it off completely.

 

The Display network currently retains the option to target by device (and operating system) and if you are selling an App you can create Ads that will only be shown to relevant devices, but these are more advanced options still.

 

If you're finding it difficult to understand the complexity of AdWords - which is completely understandable - my best advice would be to seek professional help as poor management or incorrect settings could cost you money in the long run.

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

Re: Enhanced Campaign

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# 5
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plz tell me what is this i cant understand that.