Doubts on Location Settings
This is Kiran. I am writing on behalf of DesiSmiles. I have small doubt regarding the settings in my adwords account. We are located at hyderabad and targeting all the dental clinics and dental hospitals for NRIs who are located at UK, USA and canada.
People who are searching for "dental clinics in hyderabad", "dentists in hyderabad" from UK, USA, Canada show my ad. Please suggest the location options for my campaign.
Re: Doubts on Location Settings
The best location option for your campaigns would be -
- Target people IN my targeted location. It will make sure your ads are shown to people who actually are in your target locations.
- Exclude people IN my excluded locations. It will ensure that you don't come across a conflict like - "The location terms in this keyword can affect where your ads show. "
One more thing, I would have two different campaigns in this case - one for USA+Canada and the other for UK.
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Re: Doubts on Location Settings[ Edited ]
March 2016 - last edited March 2016
What I understand here is people in US, UK and Canada are searching for "dental clinics in hyderabad", "dentists in hyderabad".
The easiest solution to this problem is add "hyderabad" as a campaign-level negative keyword in your all campaigns.
By the way, what keyword(s) triggered your ad against these keywords? If you tell me the keyword, I may can help you even further.