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Do you need to re-install the Analytics code, when you enable Remarketing?

S T
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# 1
S T
Follower ✭ ☆ ☆

I have always had Analytics tracking code on my website.


I have recently just activated Remarketing via the Admin panel.

 

Is there anything else I need to do? I have begun to build audiences in Google Analytics, but in Google Adwords, I keep getting the message: We haven't detected the Google Analytics remarketing functionality on your website.

 

When I check my Analytics tracking code, there's no change to it, it's the exact same as before, so my question is, do I need to do anything? Or is it just as simple as "switching" on Remarketing in the Admin panel?

1 Expert replyverified_user

Do you need to re-install the Analytics code, when you enable Remarketing?

Top Contributor
# 2
Top Contributor

Hi ST,

 

No, You don't need to make any change to your Analytics tracking code.

 

But make sure Remarketing and Advertising Reporting Features is turned ON in your analytics account.

 

Find some excellent advice to troubleshoot this issue here - https://www.en.advertisercommunity.com/t5/Advanced-Features/We-haven-t-detected-the-GA-Remarketing-f...

 

Deepak