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Demographic Option

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# 1
Follower ✭ ☆ ☆

hi all,

 

i am quite confused about the below question

-------Are demographic options available for campaigns that are running only on the search network?-----

 

well according to me the answer is NO. because Demographic option is available only for display network. but what i found on net some people are saying it YES.. can any one tell me the exact answer of this question?

 

thanks,

Shazen 

2 Expert replyverified_user
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Marked as Best Answer.
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Accepted by rashu (Google Employee)
September 2015

Re: Demographic Option

[ Edited ]
Top Contributor
# 2
Top Contributor

My knowledge is that demographic targeting is available as an option in placements and ONLY in the US;

Thus, it is it available on the Display only.

 

[edited]: I found the help center article:

http://support.google.com/adwords/bin/answer.py?hl=en&answer=2471191

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by rashu (Google Employee)
September 2015

Re: Demographic Option

[ Edited ]
Top Contributor
# 2
Top Contributor

My knowledge is that demographic targeting is available as an option in placements and ONLY in the US;

Thus, it is it available on the Display only.

 

[edited]: I found the help center article:

http://support.google.com/adwords/bin/answer.py?hl=en&answer=2471191

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Demographic Option

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆

hi,

 

hmm yeah.. well thanks for the help Smiley Happy

 

thanks,

Shazen 

Re: Demographic Option

[ Edited ]
Top Contributor
# 4
Top Contributor

No hmmm, Shazen..... Demographic data are typically collected by various large websites some of which allow Google ads to display on them. You can't attack these large websites via Google Search Network, it can only be done by a Display campaign as Moshe explained to you ... Robot LOL

 

>>but what i found on net some people are saying it YES<<

 

Listen to experts. There are too many crazy people out there ...Robot LOL