Custom Ads[ Edited ]
December 2016 - last edited December 2016
I saw a really cool ad that has a search bar asking the user "What are you looking for?" When the user inputs a keyword, an ad is returned without redirecting the page. I am interested in implementing such a feature. I have the skills but lack the knowledge. Any ideas on how this could be accomplished or what services are used would be very helpful, thank you.
It sounds like you saw a dynamic display ad. They're mainly for specific industries (Hotels, flights, colleges etc.) but you can create some custom ones.
You can find out more about these ad formats here: https://support.google.com/adwords/answer/6053288?hl=en