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Canibalizing Report at MCC Level

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys,


I am working on multiple accounts in which some of them share the same products/keywords. 

Does anyone know if it's possible to check for cannibalization in the account at MCC level and do most of the work automatically.

I've crossed some scripts like this one: However this only works at account level.

Would be awesome if anyone has ever worked with this at MCC level.

Thanks in advance,




Robbert Meinema

1 Expert replyverified_user

Canibalizing Report at MCC Level

Top Contributor
# 2
Top Contributor

hi there;

Different accounts (businesses) compete among each other.

The MCC is a management platform - and has no effect on the auction algorithm.

Use auction insight to check how one campaign performs   compared to the competitors bidding on the same keyword.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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