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Can Adwords be national instead of local?

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# 1
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1 Expert replyverified_user

Re: Can Adwords be national instead of local?

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# 2
Top Contributor

Hi Fathersheartmin, I'm not sure I understand your question.  Adwords can be targeted to any level, from the entire planet downwards!  Can you give us some more detail to reply on?

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

Re: Can Adwords be national instead of local?

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# 3
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Of course,

It just depends how you want to look at it.

For example to target a country or specific geo-location AdWords location targeting allows you to target an entire country, A region or a location within a certain raduis.

 

You, as an advertiser need to figure out whether your product needs to target an entire country (large online organisation) or a small radius centric area (local skate shop) with a small online presence.

 

Hope this Helps,

Chris Russell