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BMM Query

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# 1
Visitor ✭ ✭ ✭

I have keyword in exact match as "easter activities" as well as "easter activitys" i want the same keywoads in BMM Match type also , i am not sure here both the BMM keywords,

"+easter +activities" & "+easter +activitys" are same or different just confusing because of close variants.Could you please help me out this

1 Expert replyverified_user
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Marked as Best Answer.
Solution
Accepted by topic author Vignesh R
September 2015

Re: BMM Query

Top Contributor
# 2
Top Contributor

Each word preceded by a + has to appear in your potential customer's search exactly or as a close variant. Close variants include misspellings, singular/plural forms, abbreviations and acronyms, and stemmings (like “floor” and “flooring”). However, synonyms (like “quick” and “fast”) and related searches (like “flowers” and “tulips”) are not considered close variants. 

 

http://www.google.com/ads/innovations/bmm.html

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Vignesh R
September 2015

Re: BMM Query

Top Contributor
# 2
Top Contributor

Each word preceded by a + has to appear in your potential customer's search exactly or as a close variant. Close variants include misspellings, singular/plural forms, abbreviations and acronyms, and stemmings (like “floor” and “flooring”). However, synonyms (like “quick” and “fast”) and related searches (like “flowers” and “tulips”) are not considered close variants. 

 

http://www.google.com/ads/innovations/bmm.html

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: BMM Query

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks for your return Mosche.

Have a nice day !

Regards,
Vignesh