Automated Rules from MCC
Great idea! My only wish is that they would have a custom date range for the data. Only going back 30 days isn't enough IMO. For example, would be awesome if you could create a rule that would pause keywords with zero conversions after 90 days.
Google, can we add this to the wish list?!
Re: Automated Rules from MCC
A relative custom date range sounds a healthy idea. This is a new platform and I can't find where the wish list is right now but I'll do what I can to escalate it. (I'd note, however, that wishes are typically considered when a large number of users are asking.)