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Automated Rules Doubt

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Hello everyone,

 

In order to limit my daily spent I set up an automated rule that pause my campaigns when the cost reaches x

 

I get the notification that tells me when the rule runs but I always end up spending more and the rule does not apply any changes.

 

My question is: When the rule runs, does it consider the total spent that day among every campaign or consider the spent for each campaign and if that campaign reach that value the rule will pause it?

 

Any suggestion will be very much appreciated.

 

Thanks

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author PremioOscar
September 2015

Re: Automated Rules Doubt

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

The automated rule checks the Cost variable against each of the campaigns you have selected. There is no feature to do a total of all campaigns, even if you have selected more than 1.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author PremioOscar
September 2015

Re: Automated Rules Doubt

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

The automated rule checks the Cost variable against each of the campaigns you have selected. There is no feature to do a total of all campaigns, even if you have selected more than 1.

Re: Automated Rules Doubt

Follower ✭ ✭ ☆
# 3
Follower ✭ ✭ ☆
Hello Adrian,

Thanks a lot for your answer. Now it makes sense.

Have a good day,

Re: Automated Rules Doubt

Participant ✭ ☆ ☆
# 4
Participant ✭ ☆ ☆
The shared budget is the only other way where you can set what will be the total maximum budget you need to spend across campaigns.

Re: Automated Rules Doubt

Collaborator ✭ ✭ ✭
# 5
Collaborator ✭ ✭ ✭

To do a simple test use a Cost value that matches now 2 campaigns out of 5 for example and click the preview button. It will show you what the rule does , it stops those 2 campaigns.

Re: Automated Rules Doubt

Collaborator ✭ ✭ ✭
# 6
Collaborator ✭ ✭ ✭

Very good point Structured PPC, I think also an adwords script could do the job.

Re: Automated Rules Doubt

Participant ✭ ☆ ☆
# 7
Participant ✭ ☆ ☆
Yes, correct

Re: Automated Rules Doubt

Top Contributor
# 8
Top Contributor

Hi PremioOscar,

 

I'm not enitrely sure what you're trying to do with Automated Rules - control your daily spend or spend over a number of days.  The key problem with Automated Rules is that they can only run once per day, week or month (or on one specific date) so to control spend in a day you'd need multiple rules running for every hour of the day and even then not only could you potentially spend quite a lot in an hour, rules are not guaranteed to run precisely on time so there could be much more than an hour between each "check" (so precision would be low).  Even with this, there is no option to pause all Campaigns for a given total budget, only to pause selected Campaigns passing a set figure individually.

 

The best solution for this really is Scripts.  Scripts are also limited to running once per hour at their most frequent, but this is automated so you'd only need one script.  It's also relatively easy (in scripting terms) to create a script to monitor the total spend of multiple Campaigns for a variety of selectors.

 

Jon

 

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

Re: Automated Rules Doubt

Follower ✭ ✭ ☆
# 9
Follower ✭ ✭ ☆
Hello Cobnut,

I was trying to create a rule to pause the campaigns when reaching a certain value. I am going to work out a different way to limit my spend without changing my budget.
I am not very familiar with scripts yet, still learning about them.

Thank you for your answer

Re: Automated Rules Doubt

Collaborator ✭ ✭ ✭
# 10
Collaborator ✭ ✭ ✭

@StructuredPPC

 

I am curious as to how can the Cost variable be matched against a Shared Budget as mentioned in message 4.

I tried to setup such a rule today for a set of 3 campaigns sharing a budget and I have no clue on how to do it.