AdWords Audience Targeting of Search Campaigns: "Target & Bid"
just a straightforward question that I couldn't answer by reading through the help files.
I am planning to use audience "target & bid" targeting to narrow the reach of my SEARCH campaign. I was wondering what happens if I add multiple audiences with the "target & bid" setting.
Does this mean a user has to be in all audiences? Or is it sufficient if he is in one audience?
Thanks a lot for your input.