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Ad Customizer - Multiple Attributes

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Is it possible to create a single ad that includes targeting location AND targeting keyword parameters using ad customizer attributes?

 

I'd like the to ad to say: If you are in location A (B,C,etc.) you will see (this location text), while searching for product A (B,C,etc.) you will see (this keyword text).

 

Thanks for your help!

1 ACCEPTED SOLUTION

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Marked as Best Answer.
Solution
Accepted by topic author Alphonso C
March 2017

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 4
Explorer ✭ ✭ ✭

Can you try to combine these two feeds in just one?

 

For example it would look like this:

 

Target keyword | Target location | KeywordText (text) | LocationText (text)

keyword1 | | keywordtext1 | 

 | locations1 | | locationtext1

 

| - column divider

 

I have never tried it like this but it solves the previous error. Let me know.

 

Regards,

 

Hana

View solution in original post

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hello @Alphonso C

 

I would solve this by creating two feeds in Shared library. One for location texts and the second one for keyword texts.

 

Then you would use the parameters and call the values in the same ad for example like this: 

{=KeywordFeed.KeywordText:defaultText}

{=LocationFeed.LocationText:defaultText}

 

If you don't want to use default text, you have to include at least one text ad without customizers.

 

Regards,

 

Hana

Ad Customizer - Multiple Attributes

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

I tried using 2 separate feeds. However, I received this message:

 

"You can only reference one Ad Customizer feed in your ad text"

 

Any other suggestions?

Marked as Best Answer.
Solution
Accepted by topic author Alphonso C
March 2017

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 4
Explorer ✭ ✭ ✭

Can you try to combine these two feeds in just one?

 

For example it would look like this:

 

Target keyword | Target location | KeywordText (text) | LocationText (text)

keyword1 | | keywordtext1 | 

 | locations1 | | locationtext1

 

| - column divider

 

I have never tried it like this but it solves the previous error. Let me know.

 

Regards,

 

Hana

Re: Ad Customizer - Multiple Attributes

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Hi, is there any way to trigger just one attribute without a condition of the other? 
I would like to target a keyword & location, but I do not want them to be depended. 
Is that possible? 

As for now, if I would like to trigger a specific keyword, it will be triggered only for the same row location...

 

How can we handle it?

Capture.PNG

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 6
Explorer ✭ ✭ ✭

Hello @PPC A

I don't think it is possible. You can't combine keyword ad customizers and location ad customizers. What occurs to me is to divide campaigns by locations and then you can use keyword ad customizers but it might be very laborious.

 

Regards,

 

Hana

Ad Customizer - Multiple Attributes

Follower ✭ ✭ ☆
# 7
Follower ✭ ✭ ☆

If i have a keyword with three Match types i.e. Broad, Exact & Phrase with in there appropriate Campaigns and Ad Groups do I need to define three Match types in Target keyword Ad customizer data feed.

 

Looking for timely reply!

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 8
Explorer ✭ ✭ ✭

Hello,

 

You have two options if you want to target by keywords:

1) you can use Target keyword column and fill it with Keywords with match type punctuation formatting 

2) you can use 2 columns: Target keyword text (keyword without match type punctuation formatting) and Target keyword match type (specify the match type here using: broad, phrase, exact words)

 

But yes, you have to include all of the match types in your feed.

 

You can find more information here: https://support.google.com/adwords/answer/6093368?hl=en

 

Regards,

 

Hana

Ad Customizer - Multiple Attributes

Follower ✭ ✭ ☆
# 9
Follower ✭ ✭ ☆

Actually when I am trying to use "Keyword" for Phrase in csv the file automatically converters into Tab delimiter format without spaces means all the values excel put into one row due to this " " 

Ad Customizer - Multiple Attributes

Explorer ✭ ✭ ✭
# 10
Explorer ✭ ✭ ✭

Hello,

 

 

I am not sure if I understand your issue correctly but have you tried formatting the column as "text" column?

 

What about choosing your own delimiter when saving the file?

 

If it doesn't solve your problem, the second option using Target keyword text & Target keyword match type columns should work correctly.

 

Regards,

 

Hana