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Accents and phonetical writing in keywords

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# 1
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Dear all,

 

I need to run some of my campaigns (search) in Greek.

 

Was wondering if I should include keywords without the Greek accent (better, “spirit”) and keywords that use the phonetic writing together with the Greek characters.

 

Thank you for your help!

 

floriana

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Accepted by Alys (Google Employee)
September 2015

Re: Accents and phonetical writing in keywords

Top Contributor
# 2
Top Contributor

Hi Floriana,

 

I hope that the old thread linked-to below may be helpful for you.

 

http://productforums.google.com/forum/#!category-topic/adwords/google-adwords-best-practices/05Jx7Fq...

 

Best,

Lakatos

View solution in original post

Marked as Best Answer.
Solution
Accepted by Alys (Google Employee)
September 2015

Re: Accents and phonetical writing in keywords

Top Contributor
# 2
Top Contributor

Hi Floriana,

 

I hope that the old thread linked-to below may be helpful for you.

 

http://productforums.google.com/forum/#!category-topic/adwords/google-adwords-best-practices/05Jx7Fq...

 

Best,

Lakatos

Re: Accents and phonetical writing in keywords

Top Contributor
# 3
Top Contributor

Speaking of Greek ad campaigns, one should definitely take note of this awsome website:

 

* AdWords by Sakis Rizos

http://www.adwords-solutions.gr/2010/08/greek-adwords-help-forum/

 

I had the privilege of meeting the owner at the Google Campus once or twice and that's a must-read ...Robot LOL

Re: Accents and phonetical writing in keywords

N/A
# 4
N/A
Hi Lakatos,
the links in this thread no longer resolve. Is there any update to this in Google Adwords policies on how to handle accents and special chars based on Floriana's question above?

Thanks!